our new book
Mind Your X’s and Y’s
Get the book that has everyone buzzing. Learn the 10 cravings of Generations X and Y – the most coveted and notoriously hard to reach consumers in the marketplace.
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Lisa Johnson shares her extensive knowledge and fresh insights with keynotes, workshops, and strategy sessions that help companies create more compelling brand experiences for the Connected Generation.
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blog & podcast
The Reach Group is a boutique consultancy that provides fresh insights and clear thinking about the Connected Generation. With our podcasts, blog, books, speaking, training, research and content strategy certifications, we provide the tools you need to engage the modern marketplace.
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